Did you know that the original National Doughnut Week was founded back in 1992 by Christopher Freeman who, after watching Michael Buerk’s crisis report on the Ethiopian famine, wanted to use his skills and encourage the baking industry to help children in need. Almost 30 years on, National Doughnut Week has raised almost £1million
Hot Cross Bun Sales on Fire! In comparison to this time last year, when the nation went into lockdown, consumers are splashing out this Easter. According to analysts Kantar, British households had already spent £153m on Easter eggs and £37m on hot cross buns by 21st March this year, that’s £48m more
A Mother's Lot! The struggles of parents – and mothers, in particular – have been very apparent during this pandemic with childcare, home-schooling and housework, as well as many having to work from home, therefore it is inevitable that mums feel overwhelmed, alone and stressed. As a result home has become a
A ‘new normal’ for immunity support COVID-19 is a watershed moment for functional foods and beverages. Interest in the category has skyrocketed in the wake of the pandemic, and products associated with supporting the immune system – previously a small but steadily growing segment of the market – have been the main beneficiary. The
