As mentioned in our last post Food & Beverage Trends 2023, cuisines from different countries around the world are becoming increasingly mainstream. Influences from Mexico to Japan, are bringing unexpected combinations and bold flavours to fill the travel gap that many consumers are experiencing due to the rising cost of living. According to Mintel, amid
The world is in a time of transformation, global events such as pandemic and climate change have reshaped the food and beverage industry as well as consumers' desire for sustainable brands and products that offer a multi-sensory experience and benefits for their health. 2023 already starts with a new challenge, as the cost of living
It's time to say welcome to autumn! Where the season of colour, nostalgia, comfort food and autumn flavours begin. Familiar and comforting tastes remain extremely popular, and brands are developing products to meet consumer demand for nostalgia, indulgence, excitement and innovation. The autumn palette is warm, rich, earthy and golden. It extends from the red
Indulgence in food and beverages became of great importance to consumers during the pandemic and even after this period we have seen an increase in the search for products with indulgent flavour. This is related to the 'power' of food to create a sense of escapism, relieve stress and anxiety and lift people's mood. People
Ice cream is one of the most popular products among consumers of all ages. With many people's lifestyles increasingly shifting towards a healthier diet, ice cream brands are innovating plant-based options and ingredients that can add health benefits to their products. Health-conscious consumers prioritise ingredients and nutrition, but still crave indulgence. Also, there is a
Since the pandemic, foods that provide a sense of comfort have become more important to consumers. As we all know, a delicious piece of chocolate can support emotional well-being and make our day that much better. However, it is not only comfort that consumers seek, they also want healthier options with lifestyle benefits, as well
The most dominant trend in both alcoholic and non-alcoholic beverages today is refreshment. Demand for beverages that feature refreshing flavours like citrus peak in hotter months when consumers crave refreshing drinks. However, demand remains high throughout the rest of the year as the go-to option to quench our thirst, re-energise and relax. But when a
The bakery sector continues to grow and even with the growing demand for healthier products, indulgence continues to lead the trends in this category, of course with a healthier twist than we are used to seeing. Baking ingredient and mix manufacturers are driving innovation around vegan claims, partly in response to consumer interest in plant-based
Hard seltzers have taken the US by storm but recent findings from Globaldata have shown that growth is slowing down from +385.6% year-on-year in 2017 to +8.0% by 2025. However, IWSR informs us that the market is merely ‘evolving and maturing, with an increasing focus on value over volume growth’. Almost 300 new hard
Consumers still face post-pandemic feelings of health and financial insecurity. Shoppers desire to be in control of food and drink decisions and they will consider how their purchases contribute to protecting their health and/or the health of the planet, according to Mintel - What the 2022 Consumer Trends mean for food and drink. After initial
